Adolfo Dominguez opened his first clothing store in his hometown of Ourense, Spain, launching his men's clothing line inspired by contemporary Japanese designers and embracing simplicity and freedom. In 1984, he launched his first women's line with the slogan "the wrinkle is beautiful." His fashions earned international acclaim throughout the 1980s and 1990s, appearing in major fashion magazines, runways, and high-end retailers. Today there are over 500 Adolfo Dominguez retail stores worldwide. Adolfo Dominguez has continued to expand his collection to embrace youth, kids, and accessories. His youth fashion line U launched in 2000 and includes its own fragrance line. In 1993, Dominguez helped celebrate Barbie's 35th birthday by designing a fashion line, especially for the doll. In 2004, he included children's fashions. The Dominguez line also includes fashions for pets in a line launched in 2009.